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Our Vision

Our office philosophy statement was created when Dr. Middleton first started practicing dentistry. We are proud of the fact that this business was founded on the principles of providing outstanding dental care with integrity and ethics. Your satisfaction and care are always the greatest consideration when recommending treatment.

Philosophy Statement

Purpose
Our office was established to deliver the highest quality dental care to our patients in a professional and pleasant manner. We are dedicated to constantly strive for a level of excellence that will help our patients attain and maintain lifetime optimal oral health.

Our Team
Our staff is comprised of only the highest quality individuals. These individuals work together as a team to constantly improve our practice to achieve and maintain absolute excellence. They take pride in their efforts and are proud of our office and what we are achieving. They must always present themselves in a professional manner in both appearance and attitude. They have exceptionally high standards for themselves and are willing and able to meet the standards of quality and integrity set by the practice.

Our Patients
We will market our office in a professional manner to attract patients who are seeking the highest quality dental care. We will work together with our patients to help them understand their needs and accept responsibility for their own oral health.

Business Principles
To ensure that the highest quality dental care is provided to our patients, our practice must be profitable. Our continued growth can only be achieved by consistent and increasing profitability. At no time will we allow our quality care or ethics to suffer as a result of a business decision. We will strive to be constantly educated regarding the most recent advances in dentistry and maintain our office equipment and supplies as modern as possible. Our fees will be fair and equal to the quality of dentistry provided. Exceptional team members will be adequately compensated and rewarded. All of this is only possible if the practice can meet or exceed its goals.

Leadership
Continued support, attention and leadership will be provided to promote growth and long-term commitment from each member of our team. The environment of the office will be healthy, clean and pleasant so that people enjoy coming to work. Goals will be set and the level of achievement reviewed so that a sense of accomplishment can be felt and celebrated when these goals are attained.

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4234 Riverwalk Parkway, Suite 100, Riverside, CA 92505 • Phone 951.688.3442 • Site Map